In 1963, Lawrence Herbert, Pantone's founder, created an innovative system for identifying, matching and communicating colors to solve the problems associated with producing accurate color matches in the graphic arts community. His insight that the spectrum is seen and interpreted differently by each individual led to the innovation of the PANTONE® MATCHING SYSTEM®, a book of standardized color in fan format.
Did you know?
Light affects color because in seeing color it's actually light waves that our eyes perceive. Something has color because of the light it reflects. We all see color slightly differently depending on the perception of the light and color-sensitive receptor