Founded in 1970, OBI GmbH & Co. Deutschland KG is the second largest DIY retailer in Europe, and the fourth largest in the world, behind The Home Depot, Lowe's and Kingfisher plc. It is headquartered in Wermelskirchen, Germany, and belongs to the Tengelmann Group.
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The most emotionally intense color, red stimulates a faster heartbeat and breathing. It is also the color of love. Red clothing gets noticed and makes the wearer appear heavier. Since it is an extreme color, red clothing might not help people in negotiations or confrontations. Red cars are popular targets for thieves. In decorating, red is usually used as an accent. Decorators say that red furniture should be perfect since it will attract attention.